Freelance strategist & designer since 2012.
Lucia Marthas Institute for Performing Arts

Lucia Marthas Institute for Performing Arts

Digitalize, Print Design, Rebranding, Web design

Strategy | Print & digital designs

Portfolio example Celine Blomberg, strategist and designer in Amsterdam.

Lucia Marthas Institute for Performing Arts

Lucia Marthas Institute for Performing Arts

LMIPA offers rich and dynamic study programs in the performing arts of dance, acting and singing starting at the age of 6 in Amsterdam, Groningen, Rotterdam and Den Haag. Alumni take part in big national and international shows.

CHALLENGE

CHALLENGE

Digitize and refresh our platform and make it more engaging.

Results

Results

A whole new website
A new YouTube channel
Updated Instagram page
Updated Facebook page
Digitized personal agenda’s for employees

My Role

My Role

I created the content of the new website from scratch. One of the new categories was an alumni page, sharing stories of alumni. I interviewed them and created the pages.

My Role

My Role

I aimed to make the new website very clear and informing.

RESULTS

RESULTS

Next to that I aimed to make it very refreshing and new. Therefore I took a whole new direction in the overall branding of LMIPA. This especially shows in the photography.

Results

Results

After updating the digital platform I decided to give the most important printed media also a refreshed look to match the overall new brand. I created new brochures, different flyers and posters.